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The key five elements in building a strong brand and sustaining them areDiscovery – Research & AnalysisBrand PositioningIdeationBrand ActivationBrand Management
Once positioned it’s time to get creative with your ideas, in simple terms branding is in a nutshell. Nevertheless, without brand research
POSITIONING IS WHERE YOUR OPPORTUNITY LIES TO BUILD A BRAND OF SUCCESS. Brand Positioning is all about thinking big, defining and expressing your brand’s
